JPCR - Your coach for innovation

Publicaties

U vindt hier een aantal artikels en presentaties van JPCR

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Market research : a new generation on the go.

Personal experience in transforming the role of the market research department from « data provider » to « leadership for growth » (Paper presented by Corinne Rosinski at Esomar Congress in Lisbon – 2004). This paper received the award of ‘Best Case History’.